In 2015, Northwestern University introduced a new brand identity designed to create a more cohesive and unified visual presence across all departments and communicative mediums. To support this initiative, the university’s Global Marketing department brought me on as a creative resource to help spearhead their new visual initiative.
My role involved collaborating with various departments to update existing materials and develop new content aligned with the refreshed brand standards, helping ensure consistency and clarity throughout the university’s institutional communications.
Magazine Print Ads
School Program Posters
Outdoor Street Banner
Email Template Layouts
Hallway Posters
Annual Report Publication
Global Partnership Brief
